Who's This Perfect For

There are two versions: text-based or voice-based. Either can appear as a chat widget on your website, visitors click it and type questions, and the AI responds instantly. The voice version can also answer your business phone line and has actual spoken conversations with callers. Both are powered by AI trained on information about your business: your services, pricing, hours, service areas, FAQs, and policies. When someone asks a question, the AI pulls from this knowledge base to provide accurate, helpful answers in natural conversation. It can answer questions, provide quotes, check availability in your calendar, and book appointments. If the conversation requires human intervention, it smoothly hands off to you with a transcript of what's been discussed. Think of it as having a knowledgeable receptionist working 24/7 who never gets overwhelmed, never forgets details, and always provides consistent answers. The best part? It's capturing leads and booking appointments even when you're asleep, on a job, or with another customer.

The assistant is conversational and natural, most customers won't immediately realize it's AI because it responds intelligently and contextually. That said, we're not trying to trick anyone. If a customer asks directly, the assistant will acknowledge it's automated while emphasizing it has all the information needed to help them. The goal isn't to pretend to be human; it's to provide genuinely helpful service instantly. Customers care more about getting quick, accurate answers than whether they're talking to a person or an AI. When they can book an appointment at 11pm and get instant confirmation, they're usually pretty happy regardless.

It does both. The assistant can answer questions about your services, pricing, and availability, AND it can walk customers through booking an appointment in real-time. It integrates with your booking system, checks your availability, suggests time slots, and completes the reservation. You get an instant notification, and the appointment shows up in your calendar automatically. No back-and-forth emails or phone tag required. If someone has a complex request that needs your input, the assistant collects all the details and flags you for follow-up, but for standard bookings, it handles everything start to finish.

The assistant is trained on your specific business information, so it knows most things customers will ask. But if someone asks something outside its knowledge base, it doesn't make stuff up or give bad information. Instead, it acknowledges the question, lets the customer know it needs to connect them with you for that specific inquiry, and immediately sends you a notification with the full conversation context. You get a text or email alert, can review what was asked, and respond with the right answer. The customer feels heard, you get a qualified lead, and nothing falls through the cracks.

Absolutely not. It replaces the repetitive, time-consuming parts of customer service, answering the same questions over and over, scheduling straightforward appointments, providing basic information. This frees you and your team to focus on delivering your actual services, handling complex customer needs, and growing your business. Think of it as giving everyone on your team a tireless assistant who handles the grunt work. You still provide the expertise, the personal touch, and the service quality. The AI just makes sure no lead is missed and no customer waits around for basic information.

It's included in your website build, so there's nothing extra you need to do. We train the assistant on your business during the setup process, your services, pricing, hours, policies, and common questions. By the time your website launches, the chat assistant is already up and running. If you need to update information later (new services, changed hours, different pricing), just let us know and we'll update the assistant's knowledge base. The whole thing is managed for you, so you never need to touch any technical settings or configurations.

Of course. The chat assistant is an additional option, not a replacement for traditional contact methods. Your phone number and email are still prominently displayed on your website. Some customers prefer chat, some prefer phone, some prefer email, the AI assistant just makes sure the people who want instant answers can get them without waiting. And here's the thing: even customers who normally would've called might use the chat if it's 9pm and they don't want to bother you. It gives them options and convenience, which means you capture leads you might have otherwise lost.

The assistant is designed to keep conversations productive and on-track. It politely steers people toward booking or asking legitimate questions. If someone's clearly not a real customer, the assistant doesn't engage in endless back-and-forth, it provides helpful information and encourages them to take action (book, call, email). You can also review conversations and block problematic users if needed. But honestly, time-wasters are rare because the assistant isn't entertaining enough for trolls, it's focused on business, which means genuine customers get help and everyone else loses interest quickly.

Yes, and this is crucial because most people browse websites on their phones these days. The chat interface is specifically designed for mobile, easy to tap, simple to read, and smooth to interact with even on small screens. Whether someone's on an iPhone, Android, tablet, or desktop computer, the experience is seamless. This means you're capturing mobile leads that might otherwise bounce because filling out a contact form on a phone is annoying. Chat is natural and easy on mobile, which directly translates to more bookings.

Absolutely. You get access to full transcripts of every conversation. This is valuable for several reasons: you can see what customers are asking about most (which helps you understand your market better), you can verify the assistant is providing accurate information, and you can follow up on conversations that didn't result in immediate bookings. The analytics also show you patterns, like if everyone's asking about a service you don't currently offer, that might be an opportunity to expand. It's like having insight into every customer interaction, even the ones that happen at 3am when you're sleeping.

Just let us know and we'll update the assistant's knowledge base immediately. Changed your hours? Adjusted pricing? Added new services? We'll make sure the assistant has the current information so it's always giving customers accurate answers. This is part of your ongoing support, keeping the assistant updated is included in your monthly fee. You'll never have customers getting outdated information or incorrect pricing because we'll make sure everything stays current.

Nope. The assistant can handle unlimited simultaneous conversations without breaking a sweat. Whether you have one visitor or one hundred visitors on your site at the same time, everyone gets instant attention. This is especially valuable during busy periods or if you run a promotion that drives traffic to your site. While you could only take one phone call at a time, the assistant can be talking to dozens of potential customers simultaneously, qualifying leads and booking appointments while you're focused on your actual work.

Indirectly, yes. When visitors engage with the chat assistant, they spend more time on your site (which Google sees as a positive signal). They're also more likely to find what they're looking for and convert, which reduces your bounce rate (another positive ranking signal). Plus, if the assistant is answering questions well, customers are more likely to leave positive reviews about their experience with your business. Better reviews = better local SEO. So while the assistant isn't directly optimizing your site for search engines, it improves user experience metrics that search engines care about.

Fair question, we've all encountered terrible chat bots that can't understand basic questions and just frustrate you. The difference is in the AI quality and training. Cheap chat bots use rigid scripts and keyword matching; our assistant uses advanced language processing to understand intent and context. It's also specifically trained on YOUR business, not generic templates. And crucially, it knows when to hand off to a human instead of stubbornly insisting it can help when it can't. We've built this to actually be useful, not just to look fancy. If it's not helping customers, it's worthless, so we've made sure it actually solves problems and drives bookings.

It's genuinely included in your $247/month package. No hidden fees, no surprise charges, no "premium tier" required. We include it because it makes your website more effective, which means you're more likely to see value and stay with us long-term. That's the business model, we give you everything you need to succeed online for one straightforward monthly price. The AI assistant is part of that. If we tried to nickel-and-dime you with add-ons, we wouldn't be living up to our "no BS" promise.

Think about it this way: every time someone visits your website outside business hours and can't get their questions answered, that's a potential customer lost. If someone's comparing you to a competitor and the competitor responds instantly while you respond in 12 hours, who do you think gets the job? The assistant captures leads you're currently missing. Even if it only books 5 extra appointments per month at $100 average value, that's $500 in revenue that more than pays for your entire website subscription. Most businesses see way more than that. You're not just losing the cost of the assistant, you're losing the revenue it would generate.

While results vary by business, most clients see the assistant paying for itself multiple times over. Here's the math: if the assistant books even 2-3 extra appointments per month that you wouldn't have gotten otherwise (because they came in after hours, or needed instant response, or preferred chat to phone), and your average job is worth $150-300, you're looking at $300-900 in additional monthly revenue. Your entire website costs $247/month, so the assistant alone can justify the whole investment. And that's a conservative estimate, businesses in high-demand industries often see much better returns because every lost lead is expensive.

You'd be surprised. Even customers who normally call will use chat in certain situations: when they're at work and can't talk on the phone, when it's late at night, when they're multitasking, or when they just want a quick answer without a full conversation. The assistant doesn't replace phone calls; it captures the people who were never going to call in the first place. Those folks were either filling out a form (slow), sending an email (slow), or just leaving your site entirely (worst case). Now they get instant help via chat, which converts way better. You keep the phone option for people who want it, but you're no longer losing the customers who prefer digital communication.

That's a valid concern, and it's why we train the assistant specifically on YOUR business information. It doesn't make guesses or improvise, it only shares information it's been explicitly trained on. If something isn't in its knowledge base, it acknowledges that and connects the customer with you. You also get to review all conversations, so if you ever spot incorrect information being shared, we'll fix it immediately. Think of it like training a new employee, you make sure they know your policies, pricing, and services before they interact with customers. Same principle here, except the AI never forgets what it's been trained on or gives inconsistent answers like humans sometimes do.

Text assistant works via chat on your website, customers type questions and get written responses. Voice assistant answers phone calls and has spoken conversations with callers. The underlying AI intelligence is the same; it's just a different interface. Text is better for website visitors who prefer messaging, while voice is better for businesses that get a lot of phone calls (emergency services, older customer demographics, complex inquiries that benefit from conversation). You can use one or both depending on how your customers typically contact you. Many businesses use both: chat for website leads, voice for phone inquiries.

During setup, we provide the AI with information about your business: services you offer, pricing, service areas, hours, policies, FAQs, and any other relevant information. This becomes the AI's knowledge base. It learns your business details just like a new employee would learn by reading training materials, except the AI remembers everything perfectly and never forgets. If your information changes later (new services, updated pricing, different hours), we update the AI's knowledge base accordingly. The more detailed information we give it during training, the better it can answer customer questions accurately.

When the AI determines a conversation needs human intervention (complex question, unique situation, customer specifically requesting to speak with someone), it smoothly transitions: "I want to make sure you get the best help with this. Let me connect you with someone from our team who can assist you directly." For text chat, you get an instant notification and can take over the conversation. For voice calls, the AI can transfer the call to you if you're available, or collect their contact info for callback if you're not. Either way, you receive the full conversation transcript so you have complete context when you follow up.

Yes, and this is where it's especially valuable. The AI can answer questions 24/7, but you control what happens with booking. For after-hours inquiries, you can configure it to: (a) book appointments for available times during business hours, (b) collect customer information for you to follow up in the morning, or (c) both. Many businesses set it to answer questions and collect leads after hours, then book appointments during business hours. Either way, late-night and weekend inquiries get immediate responses instead of going unanswered until you check messages the next day.

The AI is designed to detect frustration and escalate to human help. If someone seems annoyed or repeatedly says things like "I want to talk to a person," the AI offers to connect them immediately. It's programmed to be helpful and responsive, not stubbornly robotic. In practice, frustration is rare because the AI is genuinely helpful and can answer most common questions accurately. But when it does happen, the system gracefully hands off rather than continuing to frustrate the customer.

Very natural, modern AI voice technology has improved dramatically in recent years. It's not the robotic "press 1 for..." automated systems people hate; it's conversational, understands natural language, and responds appropriately. Some callers might realize it's AI because it's very professional and never uses filler words like "um" or "uh," but it doesn't sound like a bad robot. The voice quality is clear and the conversation flow is smooth. You can hear demo samples during your discovery call if you want to evaluate it before committing.

Currently, English is fully supported and optimized. Depending on the AI version, some support for other languages may be available. If you serve customers who speak languages other than English, let us know during setup and we can discuss multilingual capabilities based on your specific needs. For most service businesses, English coverage handles 95%+ of inquiries.